Archive for the ‘Rapport Building’ Category

When sending IDX property updates isn’t enough…

Put yourself in a buyer’s shoes: You’re moving to a new area, and you’ve signed up with a half a dozen Realtor® property update services.  All of those Realtors send you about the same list of properties, and all of those Realtors appear to be reasonably knowledgeable about the market.  How are you going to [...]

Posted by joelm on June 17th, 2009 under Inspirational, Just for fun, Marketing Tips, Rapport Building, Social Networking Tags: , , ,  •  No Comments

Optimizing for the Motherlode of Real Estate Traffic

I was positively esctatic today…
Last week, we announced that we were setting up a semi-custom blog for each of our 60 agents.  10 of them took us up on our offer, and about 4 of them started writing blog posts immediately.
Two of them took it to the next step and started some off-site optimization strategies [...]

Posted by joelm on February 10th, 2009 under Inspirational, Marketing Tips, Rapport Building, Search Engine Optimization Tags: , , , ,  •  No Comments

How Can Twitter Help Your Real Estate Marketing Efforts?

I realize I’m risking typecasting myself as a “Twitter fanatic” by posting this, but oh well — I am, so here it is…
A blogging friend informed me they signed up for Twitter, but only saw a few people from their area on TwitterLocal “worth following”. She further clarified that even those people weren’t talking [...]

Posted by joelm on December 18th, 2008 under Rapport Building, Social Networking Tags: , , ,  •  No Comments

Top Real Estate Twitterers: A Sneak Peek

I was about to post a reply to someone who had commented on an earlier post about Twitter, and decided it should be a blog post instead. In a nutshell, someone commented with: “Thanks for the tips. I’ll check into Twitter after I learn more about Active Rain.”
Although I admire your discipline to [...]

Posted by joelm on November 23rd, 2008 under Rapport Building, Social Networking Tags: , ,  •  No Comments